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BHIT 215

Revenue Management for Hospitality Industry
Name: Revenue Management for Hospitality Industry
Course Number: BHIT 215
Credit(s): 3

Course Description

BHIT 215 Revenue Management for the Hospitality Industry explores revenue management as applied to the hospitality industry. This course, with its finance and accounting perspectives, teaches students management approaches and techniques to influence customer demand that translates to revenue for hospitality services. 

Learning Outcomes:

  • Understand fundamental knowledge about revenue management as applied to the hospitality industry.
  • Learn and discuss differential pricing, which is a primary revenue management tool.
  • Understand the various types of pricing and other demand-influencing techniques, and learn approaches to evaluating and managing their effectiveness.
  • Learn how to critically evaluate proposed revenue management actions and measure the success of past revenue decisions.

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