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BUS 450

Strategic Management
Name: Strategic Management
Course Number: BUS 450
Credit(s): 3

Course Description

This course equips students with analytical tools essential for the firm’s economic decisions, emphasizing industrial performance, market structure, and strategic interactions. Additionally, it delves into the examination of individual market behaviors.

Learning Outcomes:

  • Compare conceptual models of strategic management, including techniques like SWOT analysis, the McKinsey 7-S model, and the balanced scorecard.
  • Gain insight into organizational structure elements and their translation into organization design.
  • Outline key components of budgets and budgeting, and explore strategic human resource management’s connection to strategy.
  • Contrast three international perspectives on performance management and trace the genesis of leadership theories.
  • Recognize the necessity for public sector managers to possess project management skills, describing the project life cycle, detailed steps in each phase, and the development and testing of project objectives.
  • Conduct stakeholder mapping as part of project management.

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